No matter what your stance on One Direction is, there is no denying that they are currently the biggest name in music right now.
Take last week’s BRITs for example, the organisers essentially created an award in their honour- the never seen before ‘Global Success Award’- celebrating their overwhelming domination across the planet.
So, with this in mind, the boys had a lot of pressure resting on their shoulders to deliver this weekend as they kicked off their world tour at London’s O2 arena.
Packed to the rafters with thousands of adoring, screaming fans, One Direction were safe in the knowledge that no matter what they did on stage, their loyal Directioners would be impressed no matter what.
What the boys lacked in choreography (unless you count running across the stage in a manic fashion as dancing) they more than made up for in audience interaction.
The boys know their market well, so whenever they had a spare moment i.e when a different member of the band was singing, each of them would wave and smile to the besotted audience members.
If there is one thing that One Direction know how to do well, it is how to work their fans into a frenzy.
The show’s set production was somewhat limited for a world tour- again allowing the boys to play to their strengths. During the ballad section of the night Zayn, Harry, Liam, Niall and Louis all stood on a moving platform that went over the crowd leading to mass hysteria from fans who couldn’t quite believe how close their crushes were to them.
It was a clever ploy which worked a treat (albeit at the expense of our ears).
In between outfit changes (which looked to be sponsored entirely by Topman and River Island) videos of the boys playing pranks on the public, partying into the night and, most excitingly of all, taking showers and bathing (in a purely PG fashion of course) had the crowd entertained and shrieking almost as much as when they were on stage.
The boys of course proved exactly what it was that Simon Cowell saw in them in the first place, showing that they can, in fact, hold a tune.
Slowies ‘Little Things’ and ‘Summer Love’ allowed the boys to impress with their surprisingly good vocal talents that were otherwise drowned out by the bigger, anthemic numbers.
Not to say that they weren’t an enjoyable watch. One Direction thrived most when performing their bigger upbeat numbers- ‘Live While We’re Young’ and ‘Kiss You’ in particular being standout performances.
Niall also proved that he can do more than just sing, cracking out the acoustic and electric guitar during the second act of the show. Take that Jake Bugg.
Where One Direction seemed most lost however was when singing songs that weren’t their own- Wheatus’ Teenage Dirtbag seemed lost on the young audience while Comic Relief cover ‘One Way Or Another’ (although for a good cause) seemed rushed and unpolished.
However, by the time the boys reached the finale- belting out their debut hit ‘What makes you Beautiful’ it was clear from the booming screams of the audience that all mistakes had been forgotten- if at all picked up on in the first place.
They may not be everyone’s cup of tea but if One Direction proved just one thing last night, it is that they know how to work to their strengths.
If they manage to keep this up, we don’t doubt they’ll have many more world tours to embark on in the future.