In what appeared to be a serious social media fail, Joan Rivers seemingly 'promoted' the iPhone 6 from the beyond the grave today.
The legendary comedian, who died nearly two weeks ago, looked to be endorsing the upgraded Apple product, that became available to buy this week.
The message, which was apparently released on both her Instagram and Facebook page alongside an image of her iPhone 4, read: "This badass is being replaced by an iPhone 6 (not the fat one). I got this one in 2010 and after 4 years, my only complaint is that apps are now designed for bigger screens, and the battery is getting tired.
"Never had a case for it, since it was the most beautiful on its own. Great achievement in design. Great product. #apple #iPhone #tech."
The posts were swiftly deleted from her social media sites but American website TMZ managed to grab them before they disappeared.
Yahoo Celebrity have asked Joan's rep for comment.
Meanwhile daughter Melissa Rivers has made her first public appearance